Patagonia’s Worn Wear crew are here to save snow gear
- Text by HUCK HQ
- Photography by Aaron Schwartz (main image)
For Patagonia, repair is a radical act.
Since launching in 2013, Patagonia’s Worn Wear programme has dedicated itself to ensuring that clothing – regardless of brand – stays in circulation for as long as possible. Be it through repair, reuse or – as a last resort, once garments have passed the point of saving – providing recycling options, Worn Wear encourages customers to extend the life of the garments they wear every day.
Why? Well, because it’s the single most important thing we can do to lower our impact on the planet and reduce the need to buy more over time. By keeping clothing in use just nine extra months, we can reduce related carbon, waste and water footprints by 20-30 per cent each (according to the UK-based group WRAP) – simply because we’re making, and throwing away, less.
Now, in 2018, the folks behind Worn Wear are heading out on tour with the objective of visiting 28 snow destinations in and around Europe. Having set off at the beginning of January, the journey will see the crew travelling in a customised wooden snow trailer created by Belgian tiny house builders Wildernest. The trailer has been hand-built and designed so that it can travel to the toughest locations around Europe, housing technical repair equipment and plentiful supplies of hot chocolate.
The Worn Wear repair team will offer skiers and snowboarders free repairs on busted gear of any brand (including technical repairs on GORE-TEX® garments), as well as educating people on how to keep snow gear in good condition for multiple seasons and teaching skills such as patching, re-waterproofing shells and fixing zippers.
For Patagonia – who have just opened a new store in Manchester, which will be the company’s only mono-brand destination in the UK – it’s about celebrating the stories we wear.
For a full list of the Patagonia Worn Wear tour dates and locations, see here.
Enjoyed this article? Like Huck on Facebook or follow us on Twitter.
Latest on Huck
Exploring the impact of colonialism on Australia’s Indigenous communities
New exhibition, ‘Under a Southern Star: Identity and Environment in Australian Photography’ interrogates the use of photography as a tool of objectification and subjugation.
Written by: Miss Rosen
My sister disappeared when we were children. Years later, I retraced her footsteps
After a car crash that saw Magnum photographer Lindokuhle Sobekwa hospitalised, his sister ran away from their home in South Africa. His new photobook, I Carry Her Photo With Me, documents his journey in search of her.
Written by: Lindokuhle Sobekwa
Inside New York City’s hedonistic 2000s skateboarding scene
New photobook, ‘Epicly Later’d’ is a lucid survey of the early naughties New York skate scene and its party culture.
Written by: Isaac Muk
Did we create a generation of prudes?
Has the crushing of ‘teen’ entertainment and our failure to represent the full breadth of adolescent experience produced generation Zzz? Emma Garland investigates.
Written by: Emma Garland
How to shoot the world’s most gruelling race
Photographer R. Perry Flowers documented the 2023 edition of the Winter Death Race and talked through the experience in Huck 81.
Written by: Josh Jones
An epic portrait of 20th Century America
‘Al Satterwhite: A Retrospective’ brings together scenes from this storied chapter of American life, when long form reportage was the hallmark of legacy media.
Written by: Miss Rosen